not just another momma blog, the down & dirty of finding my groove, an ALL-access pass to becoming a mompreneur

bra shopping

a sweet & sexy bckngruv Valentine’s Day

Every now and again, I like to write something both informative and fun for my readers! Today is one of those days….I thought  in honor of Valentine’s Day, I would share a few sexy, groovy lingerie items! If you are new to Bckngruvmom, you are probably asking “why?”  Well  – the short and skinny is that Bckngruvmom was born out of my mompreneurial adventure playing with bras.  I am developing a braduct (bra-related product) for release sometime soon.  I loved at the end of 2010 when CNBC reported lingerie being one of the top items women are splurging on as we come out of recession. Woo hoo!

Sooooo, I know that many of you women will want to check this Valentine’s lingerie preview out!  This week, I spent some time at Cheeks Boutique doing some investigating for you.  Cheeks is a little hidden treasure  located on Walnut Street in Shadyside, PA.  It is a local boutique, and personally one of my favorites! Cheeks carries many unique lingerie items including bras, panties, nighties, fabulous pj’s & robes, lounge wear, sexy socks, and tights.  Even my good friend from CALIFORNIA likes to check out Cheeks when she is in town!

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prototypes & the attack of the bra-zilla

Time – 5:00 a.m.

Have you ever been so excited that you cannot even get the words out?  I am!  I am not suffering from writer’s block, but rather an overflow of what wants to come out of my brain…A little crazy!!  I always have A LOT to say about everything, but this time, I cannot organize the thoughts to create a blog.  I considered shooting a quick video, but then decided that could become a long video of me rambling and rambling and rambling.  Obviously, that would not be very EFFECTIVE.  So, I am trying to organize the blog this morning, but I cannot say what time I will finish……I am “Bra-zilla” gone mad! (thanks again to a friend for yet another bra related nickname).

Time – 10:30 a.m.

I know that many of you have been waiting for the big reveal of the prototype, and I just wanted to bring you up to speed.  I have had so many comments & questions: What are you doing playing with bras all the time?;  Are you making a bra?; I wear a 36C; I wear an A cup; What is a “braduct?”; Can I See your prototype?  So, here you go with some answers.  Backngroovemom is working hard behind the scenes on lingerie-related products. At the moment, I am focusing on a bra related item.  That is all I can say for now, but very soon our bra-related products will be available for test marketing!  Who knows?  I may call on YOU to test market.

This week also involved a quick shopping trip to Victoria’s Secret.  We needed a few size B bras for “prototype playtime.”  I took advantage of the moment to pick up a few items for myself.  I have to put a little plug in for the new Incredible Racerback Demi Bra by V.S.  I figured since I have been spending so much time in the company of bras, I would occasionally give a quick review.  The Incredible Racer Back is a new style by V.S., and incredibly smooth.  It is perfect for under a tight fighting shirt because it shapes smoothly without creating any lines. I have tried the Incredible Bra out, and it is now Backngroovemom- Recommended.

Which brings me back to the Backngroovemom “Braduct”…..Braduct evolved out of a conversation with my 10-year-old (JB) about my upcoming product.  Yes, he did sign a non-disclosure, and we have not dared share any information with my 7-year-old (BB).  If you know BB, you know that he cannot keep his lips zipped on anything.  However, JB expertly identified that Backngroovemom was not creating a product, but rather a Braduct.  Braduct is a very important piece of our marketing!

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