Every now and again, I like to write something both informative and fun for my readers! Today is one of those days….I thought in honor of Valentine’s Day, I would share a few sexy, groovy lingerie items! If you are new to Bckngruvmom, you are probably asking “why?” Well – the short and skinny is that Bckngruvmom was born out of my mompreneurial adventure playing with bras. I am developing a braduct (bra-related product) for release sometime soon. I loved at the end of 2010 when CNBC reported lingerie being one of the top items women are splurging on as we come out of recession. Woo hoo!
Sooooo, I know that many of you women will want to check this Valentine’s lingerie preview out! This week, I spent some time at Cheeks Boutique doing some investigating for you. Cheeks is a little hidden treasure located on Walnut Street in Shadyside, PA. It is a local boutique, and personally one of my favorites! Cheeks carries many unique lingerie items including bras, panties, nighties, fabulous pj’s & robes, lounge wear, sexy socks, and tights. Even my good friend from CALIFORNIA likes to check out Cheeks when she is in town!
Time – 5:00 a.m.
Have you ever been so excited that you cannot even get the words out? I am! I am not suffering from writer’s block, but rather an overflow of what wants to come out of my brain…A little crazy!! I always have A LOT to say about everything, but this time, I cannot organize the thoughts to create a blog. I considered shooting a quick video, but then decided that could become a long video of me rambling and rambling and rambling. Obviously, that would not be very EFFECTIVE. So, I am trying to organize the blog this morning, but I cannot say what time I will finish……I am “Bra-zilla” gone mad! (thanks again to a friend for yet another bra related nickname).
Time – 10:30 a.m.
I know that many of you have been waiting for the big reveal of the prototype, and I just wanted to bring you up to speed. I have had so many comments & questions: What are you doing playing with bras all the time?; Are you making a bra?; I wear a 36C; I wear an A cup; What is a “braduct?”; Can I See your prototype? So, here you go with some answers. Backngroovemom is working hard behind the scenes on lingerie-related products. At the moment, I am focusing on a bra related item. That is all I can say for now, but very soon our bra-related products will be available for test marketing! Who knows? I may call on YOU to test market.
This week also involved a quick shopping trip to Victoria’s Secret. We needed a few size B bras for “prototype playtime.” I took advantage of the moment to pick up a few items for myself. I have to put a little plug in for the new Incredible Racerback Demi Bra by V.S. I figured since I have been spending so much time in the company of bras, I would occasionally give a quick review. The Incredible Racer Back is a new style by V.S., and incredibly smooth. It is perfect for under a tight fighting shirt because it shapes smoothly without creating any lines. I have tried the Incredible Bra out, and it is now Backngroovemom- Recommended.
Which brings me back to the Backngroovemom “Braduct”…..Braduct evolved out of a conversation with my 10-year-old (JB) about my upcoming product. Yes, he did sign a non-disclosure, and we have not dared share any information with my 7-year-old (BB). If you know BB, you know that he cannot keep his lips zipped on anything. However, JB expertly identified that Backngroovemom was not creating a product, but rather a Braduct. Braduct is a very important piece of our marketing!