As the holiday weekend approaches and signs of summer start to pop up, it is a great time to reflect on business so far for the year. At almost the half-way point through the year, it is an excellent time to re-evaluate goals and expectations. As you know, I went from being a stay-at-home mom, volunteer, and basically the mastermind behind my house to launching two separate mompreneur driven projects. I began with taking my idea and developing the Braducts…. this led to the beginnings of Back’nGrooveMom. Both are very much in the early stages, but nonetheless, it is still great to re-evaluate at this point.
Here on Back’NGrooveMom, I am always open and honest with you, my readers, regarding my transition and the absolute craziness of being a mom and a mompreneur. As I embark on some changes and additions on the site, I wanted to share a really special story with you all. Back’NGrooveMom is a place for all moms who need to jump-start their groove whether it be right after baby #1 or after years of staying-at-home.
Having a baby, becoming a mom, and balancing it all with a career is an extremely difficult task on its own. Coupled with postpartum depression, all of the aforementioned can seem nearly impossible. We often keep postpartum depression very quiet and private, but today’s featured mom bravely describes her transition with baby #2, postpartum depression, starting her own business while working, and finding her groove all over again!
On most days I am a mompreneur until 4 p.m., and then I am a basketball mom until bedtime when I become a mompreneur again. Sort of like Cinderella changes at midnight, I turn into a basketball mom as soon as my boys finish school. I do not want to change this – I love hanging at the gym, watching the boys practice, and I even love that I do nothing else than watch basketball on the weekends – usually 6 games/weekend. These are memories and time with my boys that will be with me long after I am no longer needed in the role of basketball mom.
The other night, we were at a championship game (which is funny – an 11 & 12-year-old championship game, but very serious). My son’s team started the game off faced with a big challenge. What was the challenge? Their team only had a total of 6 players with one on crutches with a broken foot, and then a 2nd player showed up on crutches to the game. Now, they were down to 4 active players. The refs made the decision for the two teams to play 4 on 4 (whew). With two of the team’s strongest rebounders on the bench, the team still managed to gain a little lead and stay there the whole game. With a few minutes left, a player on my son’s team fouled out AND now they had to play 3 on 4 with a narrow lead. The exciting news is that my son’s team WON even under crazy reconfiguring and challenges.
What is the overall point of this story? While my son and his teammates are all good little players, the two teenager coaches really led the team to their victory. Over a celebratory ice cream, my son recounted to me all the little details that his coaches filtered to the team. The coaches had a game plan mapped out as to how they were going to face the challenges. Again, what is the point? The point is that being a mompreneur has many similarities to this situation of these teenage coaches and their dwindling team of active players and very narrow lead.
Last week I won a CrowdRise T-shirt on twitter. Thanks Felix for promptly shipping it out to me! This was so exciting because I never win anything! If you do not know what CrowdRise is, you should check them out at http://www.crowdrise.com/ Basically, CrowdRise “crowd funds” charities. Which is funny because this week, I participated on a podcast for crowd funding for start-ups with Susan Outlaw of PeerBackers AND my fave, Tory Johnson, did a segment on crowd funding on GMA earlier in the week. Obviously, crowd funding is all the rage, so why not blog about it? Of course, I should blog about it. I thought that I would give you a deeper look at CrowdRise and its importance for start-ups………..
Katy Perry may be a Firework, but I am a SPARKLER! That’s right – a SPARKLER!
If you have been following me over the last few months, you know that attending SPARK AND HUSTLE with Tory Johnson was on my agenda. Well, I came, I went, I heard, I absorbed, I networked, and I am ready to SPARKLE!
By now you probably know that I am a big fan of StartupNation. Why? I am not being compensated by them, endorsed by them, or really connected to them in any way. So, why do I continually promote them? Simply, because it works! When an entrepreneur – either new or seasoned – turns to StartupNation for tips, the advice is there! So much information is available and you do not feel like there is a “catch.” It is a great site to look for answers and hook up with other start-up business owners. This piece is especially invaluable for mompreneurs.
Often, if a mom has either been home for a few years or is moving from the traditional workplace to being a mompreneur….capital and advice could be limited. Hiring a professional coach or advisor at that point may not be a reality, and StartupNation can help her gain knowledge and connect with others. The website provides easy access for moms (and all start-up business owners) to move forward with their dreams.
I’ve developed a new philosophy… I only dread one day at a time. ~Charlie Brown by Charles Schulz
A few weeks ago, I had some time to sit down with a mom-to-be, Jenny, and chat about what is on her mind. Due in April, this mom-to-be expressed two emotions – anxiety and excitement. The two feelings were very intertwined – there was excitement over the anxiety and anxiety over the excitement. Most of Jenny’s emotions center around the “unknown.” She was both nervous and intrigued (a bit) about the unknown.
Obviously, the baby-to-be would change Jenny and her husband’s lives. It is impossible for them to imagine what will happen to their current routine, existence, and established patterns. I did not want to spoil the surprise for Jenny, and it sort of is unofficial “mom code” to not tell. If we told new moms what to expect, it would strip them of all the crazy emotions that we went through. That would be unfair!
All this fear, anxiety, and excitement got me thinking……are these themes that cycle through a woman’s lifetime? I am definitely experiencing high anxiety over my entrepreneurial vision; forging ahead with my career while still doing everything I did before (nuts); leaving the fam to go to Spark and Hustle in L.A. for a few days; my mom’s recent surgery and ever-present recuperation; and who can forget how my week will go off its chartered path because of the impending snowstorm. Don’t get me wrong – there is definitely some thrill at the core of this, but right now it is manifesting itself as anxiety.
**editor’s note – I have a background in clinical social work, so every now and again – I have to throw out a term like “manifesting.”
Bckngruv-Readers – I am a planner (I know – no surprise to any of you). I like to map everything out, make lists, deadlines, timelines, and I could go on and on. Sometimes, this does not work out. There are times when everything is just too chaotic, to make exact flight plans (I like traffic metaphors – read this for more). However, it occurs to me that during these particular times when life is crazy and chaotic and so much is unknown, I tend to accomplish a great deal. I run around like a hurricane and just start cramming everything in to the 23 & 1/2 hours of the day that I have.
At the end of 2010, many of my fellow women bloggers wrote fabulous bucket lists of what they wanted to do in the upcoming year. I was not that organized at the end of the year, and I was trying to avoid writing about new years resolutions in general. I did think about 2011 in terms of what I wanted to do in abundance, but now I have my bucket list!
On the previously mentioned lists, I added what I wanted to do in the comment section on several. At the top of my wish list for 2011 was taking my mom to Vegas. With so much going on, why would this be at the top of my list? Well, you have to read my list to find out!
Time – 5:00 a.m.
Have you ever been so excited that you cannot even get the words out? I am! I am not suffering from writer’s block, but rather an overflow of what wants to come out of my brain…A little crazy!! I always have A LOT to say about everything, but this time, I cannot organize the thoughts to create a blog. I considered shooting a quick video, but then decided that could become a long video of me rambling and rambling and rambling. Obviously, that would not be very EFFECTIVE. So, I am trying to organize the blog this morning, but I cannot say what time I will finish……I am “Bra-zilla” gone mad! (thanks again to a friend for yet another bra related nickname).
Time – 10:30 a.m.
I know that many of you have been waiting for the big reveal of the prototype, and I just wanted to bring you up to speed. I have had so many comments & questions: What are you doing playing with bras all the time?; Are you making a bra?; I wear a 36C; I wear an A cup; What is a “braduct?”; Can I See your prototype? So, here you go with some answers. Backngroovemom is working hard behind the scenes on lingerie-related products. At the moment, I am focusing on a bra related item. That is all I can say for now, but very soon our bra-related products will be available for test marketing! Who knows? I may call on YOU to test market.
This week also involved a quick shopping trip to Victoria’s Secret. We needed a few size B bras for “prototype playtime.” I took advantage of the moment to pick up a few items for myself. I have to put a little plug in for the new Incredible Racerback Demi Bra by V.S. I figured since I have been spending so much time in the company of bras, I would occasionally give a quick review. The Incredible Racer Back is a new style by V.S., and incredibly smooth. It is perfect for under a tight fighting shirt because it shapes smoothly without creating any lines. I have tried the Incredible Bra out, and it is now Backngroovemom- Recommended.
Which brings me back to the Backngroovemom “Braduct”…..Braduct evolved out of a conversation with my 10-year-old (JB) about my upcoming product. Yes, he did sign a non-disclosure, and we have not dared share any information with my 7-year-old (BB). If you know BB, you know that he cannot keep his lips zipped on anything. However, JB expertly identified that Backngroovemom was not creating a product, but rather a Braduct. Braduct is a very important piece of our marketing!